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SEO Content Writing – In the Age of the Penguin

Content writing has always been a crucial aspect of website development and online marketing, but it is now more important than ever before. Even the most disinterested observer knows that Google has made sweeping changes to its search algorithm in the form of the newly released Penguin 2.0.

WSJ Article Highlights One of the Difficulties of Web Writing

Those of us who make our living writing online content face many difficult hurdles; things like keyword density, creative use of subheadings and bullet points, and constructing text in a way that naturally allows for several embedded links. However, perhaps the most difficult task of all is creating text that is easily understood by readers without sounding simplistic and banal. Read on to find out how to make this process easy.

How to Improve Your Content Writing Skills in Four Simple Steps

Whether you have a small online business or simply a blog that you’re currently trying to bring into the spotlight, it is essential to create and distribute truly meaningful, high-quality content that is relevant to your niche and considered useful by a larger number of readers. Believe it or not, many bloggers just let their words flow without actually following a plan, and without even thinking about the end purpose of their article. Undoubtedly, this is the wrong way to do it.

Great Creative Briefs, Make Great Results

Are you a time poor Marketing Manager? Here are some tips to help you get out an effective creative brief efficiently to your creative agency.

10 Ways To Instantly Download Your Copywriting Brain And Bust Through Writers Block

Today I am going to tell you things about how to instantly download the mind of a copywriter so your copy will be as powerful as it can possibly be. Some of these methods will no doubt raise some eyebrows, but be assured… they WORK!

Copywriter Services – The Lowdown on TOV

When it comes to copywriting, tone of voice is everything. It’s the way your business speaks to the people it really wants to influence (that’s your customers), demonstrating that you understand them and can supply their needs.

3 Stages Of Copywriting Mastery: How to Go From Rookie To Master in 3 Steps. (Only 3!)

Any skill worth mastering is difficult – copywriting is no exception. For those of you on the journey this article reveals how it progresses in three simple steps.

7 Organic Link Tips for SEO Copywriting

The goal of SEO copywriting is to convert traffic that lands on the webpages of a business. One way to achieve that goal is to create organic links that expand the reach of the content and help with SERP results. Here are some important organic link tips for copywriting.

Good Copywriting Tactics: 6 Reasons Lists Work

Hello again, loyal readers. Today we’re going to talk about one of the standards of the copywriting world and a staple of any copywriter’s arsenal of tricks: the list post. We’ve mentioned it before, but it always bears repeating. Lists work!

Top Reasons Why Hiring a Writer Will Help You Succeed

You may think you can perfectly write about your business, describe what you do, offer, sell. Yes, you can and you will definitely write about your business. But the question is: will your writing be persuasive enough to sell and bring you the results you expect? The truth is that good writing is not just about describing the facts but making them effective in the eyes of readers.

10 Secrets For Perfect Headlines

Readers, let’s talk copywriting. Copywriters are among the highest paid writers working in the industry today, and for good reason – good copywriting separates a successful marketing campaign from a flop.